Jose ‘Pepe’ Gorbea

With 25 years of experience in creativity, marketing, sustainability and brand innovation, Jose ‘Pepe’ Gorbea is a passionate leader, well-established speaker, and expert in revitalizing brands through purpose, consumer co-creation, supply chain transformation and sustainability. Pepe has proven that purpose-led human centric campaigns deliver outstanding results. From iconic confectionery brands to smaller communities in the Italian mountains, Jose’s strategic counsel has been the foundation for branding success all over the world. For him, co-creation brings to life the voice of the consumer and their communities to effectively drive sustainable behavior change.

Quote: “Embrace the power of co-creation. Human beings aren’t just recipients of information. To create powerful campaigns, brands need to celebrate the voices of their communities and empower people to make our world a better place."

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Unlocking Sustainable Value Creation with Brands

Winning business from major brands requires more than great print quality—it demands a deep understanding of their evolving needs, pain points, and expectations. From supply chain transparency to automation and sustainability, learn what it takes to get in the door, build lasting relationships by helping brands drive profitable growth and become an expert in speaking the true language of value creation.